Hatching a path to sustainable food production

Client:

Olam Nigeria

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Scope of work:

• Event Brand Design

• Media Relations

• Digital Campaign Development

• Content Development

Olam international launched Sub Saharan Africa’s largest integrated poultry facility in Chikpri Gabas village in Kaduna state. The state of the art facility sits over 400 hectares farmland and features a Poultry Feed Mill, Hatchery and Breeder Farm. The $150m investment project was commissioned by President Muhammadu Buhari in 2017. The facility has since its inception, boosted Nigeria’s sustainable food production plan. The integrated poultry facility has also brought about key development and job opportunities for the rural communities in the state.

Our services were engaged to promote the organisation’s investment in the country’s agricultural sector and economic benefits derived from their activities. The direct outcome of our work input in communications component resulted in an increased interest rate (estimated coverage views of 2.61m) from other state governments who sought to establish investment partnerships with Olam Nigeria.